If you read my last few blogs, you learned there are many upcoming changes to eBay's Selling Platform that not only will affect the way you choose to run your business, but more important is the upward trend of buyers shying away from Selling Platforms and turning towards Social Media Channels.
New Buying Trends Impacting Sales Volumes
This means in 2018, we are beginning to see a shift in the buying landscape. The rate of change is rapid and eBay Store Owners who don't shift to the new buying landscape are falling behind.
The recent closing or reducing of store outlets of Major Retail Stores, such as Macy's, Sears, Kmart and Toys r Us that chose to ignore the impact of buyers shifting towards online shopping is a prime example of results to either adapt to buyer changes or fall behind.
Relying solely on eBay Traffic for Sales Growth is Gone!
The days of relying solely on eBay Traffic to grow Store Sales is gone and with the upcoming 2018 Changes, you can bet, the traffic to your listings will become less, compared to the explosive new growth in the eCommerce World. Even if you lower prices to compete, the end result is lower profits and higher costs, forcing you to work harder and longer hours to keep pace with your current bottom-line.
Today's buyers want referrals or inspired ideas before purchasing and Social Media Channels has become the perfect environment to fulfill this new trend. Like it or not, if you want your eBay Store to grow in sales, now is the time to reach out to drive and capture more traffic to your Store product listings, before falling behind.
Success Doesn't Just Happen...You Have to Go Out & Get it!
Good news is there is a huge new world of Buyers, ready and willing to buy your Store products, when you're ready to go out and get it. Pinterest, although not a social media, but rather a search engine, functions to applied keyword techniques similar to eBay's Selling Platform with the highest average orders above all Selling Platforms and Social Media Channels.
Better news is that Pinterest is FREE to play and doesn't have to be difficult to target an audience and while other eBay Store Owners are paying for FaceBook Ads, most are missing out on the biggest little secret that will bring in more traffic and sales, so right now, the timing is perfect to jump in!
No Time? Not a Problem.
I know, if your like most, you're already too busy, jumping through eBay's hoops to keep pace with sales and little time to take on another time-consuming learning curve. I feel your pain!
No worries, the heavy work is already done. In less than 2 hours, your Store's Pinterest Profile and OPTIMIZED Category Boards can be setup and running to begin driving traffic to your listings in the FAST START - eBay Collaborated Category Board Program with use and access of 20 eye-appealing Category Boards, already Optimized to Pinterest's "Smart Feed" Search Engine and more!
Take action today for more sales tomorrow! See you on the other side, soon!
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